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Opportunity Assessment

Cognition assists its clients in evaluating and positioning promising opportunities, using Rapid Precision Marketing tools and methods.

  • Market Assessment. Provide a deeper and richer understanding of the market - size, competition, alliances, trends, channels, and opportunity segments.

  • Customer Profiling. Conduct Voice of Customer initiatives, including interviews, focus groups and online dialog marketing programs.

  • Feasibility Analysis. Evaluate the economic viability of a new venture.

  • Solution Requirements. Assist more-established organizations with identifying products or solutions that leverage client assets or competencies to address market opportunities.



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